LET’S SOLVE THAT PROBLEM
Written by: James Eichner, Sana Packaging.
Since we began mass-producing plastics in the 1950s, we’ve created over 8.3 billion metric tons of plastic. Less than 10% of this plastic has been recycled while 79% has ended up in our landfills and natural environment.
What does this have to do with cannabis packaging? The short answer is: everything. The cannabis industry is one of the fastest growing industries in the country and by 2020 it will be generating well over one billion units of single-use plastic packaging waste per year. In other words, the cannabis industry is on its way to having a real plastic problem.
We have an opportunity to make sustainable packaging the norm in the cannabis industry – but we need to act now. Fortunately, a handful of cannabis packaging companies are already leading by example.
If you’re a cannabis business, think of every piece of packaging you use as a tiny billboard advertising your brand. Do you want your brand to be part of the problem or part of the solution?
Read the full article in Issue #2 of Cannabis Packaging News.
- Hemp Business Journal
James Eichner is a Co-Founder at Sana Packaging. He earned his B.A. at Colorado College and his M.B.A. at the University of Colorado Boulder. James is passionate about the outdoors and protecting our natural environment. Sana Packaging makes differentiated, sustainable, and compliant packaging solutions for the cannabis industry using 100% plant-based hemp plastic.